There are some unspoken rules when it comes to grocery shopping etiquette. Of course, there are the basic things like waiting your turn in line and being aware of your shopping cart. But there are ...

Consumers love free samples. And while retailers and manufacturers recognize sampling as an important marketing strategy, until now few understood sampling’s effectiveness. PromoWorks commissioned an ...

Grocery store employees and produce experts have thoughts.

In big box stores, supermarkets, and even smaller grocers, food manufacturers' representatives seem to lurk at the end of every aisle hawking their canape-size samples. But how effective are such ...