Gore Verbinski says Hollywood needs a rating system for AI use in movies, and scripts written by AI should get the harshest ...

Hollywood loves efficiency. So when generative AI started being used to produce loglines, concept art, rough cuts and even serviceable dialogue, the industry did what it always does: It experimented.

The U.S. Copyright Office offers little clarity on how Hollywood should approach protection for works in which AI tools were utilized. By Winston Cho Near the height ...

Callaia provides analysis and feedback on scripts in seconds. But, as AI models are trained to be, it might be too nice to be truly useful. Every day across Hollywood, scores of film school graduates ...

PPC advertising has never stood still. Efficiency, scalability, and smart automation are now essential for success, but that wasn’t always the case. When I started more than 15 years ago, campaign ...